Regarding Brand or Product Feature for Stock

Dear Dhan Team,

Your efforts to enhance customer experience are truly commendable. To further elevate the platform, we kindly suggest incorporating a “Search by Products and Brands” feature, similar to what Zerodha recently introduced. This functionality enables users to seamlessly search for stocks linked to specific brands or products, streamlining their investment decisions. Implementing such a feature on Dhan would not only enhance user convenience but also reinforce your commitment to innovation and customer-centricity.

Best regards,
Pranav Verma

Hi @Pranav1 For now, this seems to be a good to have feature.

This one is already on our list of things to do, however we pushed it ahead because of availability of data around this feature. For example, could not get any results for simpler brand names like - Thar, Alto, Nexon, Ertiga and likes. We have the capabilities, and when we launch it, we want to solve this well.

Hopefully we figure this out and ship this in coming times.

3 Likes

Thanks for acknowledgement @PravinJ

Dhan is doing very well…:+1:

Hi @PravinJ Finally my point has been communicated. As a Dhan well-wisher, I have always said Dhan has all the right checkboxes and should instead focus on ironing out the bugs, improving the platform and focuses on “need-to-have” features.

2024 has not seen significant bug squashing and platform polishing at Dhan and instead “good-to-have” features have been prioritized too much.

No need to compete with established players like Zerodha in 2025. I would suggest to look inwards and platform polishing, which will catapult Dhan towards the top.

Just a suggestion from a well-wisher. Thanks for reading. :blush:

2 Likes

In todays Ai world everybody can easily search by google. It will create app bulky rather adding indicators will help more.

Not true. You have no idea what a web trading platform is capable of… Thinkorswim is a desktop app bundled in a web and is very very fast. It’s an US based broker.

Indian brokerages don’t have the vision and that finesse IMO. If any Indian brokerage can do epic stuff is Zerodha and AngelOne. They have the taste and the vision.

Never settle for less. Possibilities are unlimited.

2 Likes

Can’t agree more.
I suggest, in the Focus 2025, the first half of the year should be dedicated to fix the bugs in the features brought till now. Once everything is almost perfect then move to bringing new features in H2 2025.

Less features with no bugs/issues >>> more features with 2 bugs minimum.

Dhan is definitely doing great that’s why achieved top 10th position.

2 Likes

I disagree. Dhan WAS doing great until 2024. In 2023, I had ZERO bug experience. Dhan could be doing great again if better product managers and coders and testers are hired.

1 Like

When Zerodha launched this a few days ago, I was sure that this will be demanded by users here too.

Things one has to do just to stay in competition.

But, I believe, better feature than this would be Alert triggering the order. I hope it is in the pipelines.

1 Like